Philadelphia Eagles fans are making the most of their team's Super Bowl LIX over the Kansas City Chiefs.
According to sports merchandiser Fanatics, the Eagles set a record for merchandise sales in the first 24 hours following a Super Bowl title. They're also the best-selling champion across all sports in the first 24 hours post-victory.
According to the Fanatics, the Eagles have set a record for merchandise sales by a Super Bowl champion in the first 24 hours after a title clinch.
— Tim McManus (@Tim_McManus) February 11, 2025
The Eagles are also Fanatics’ best-selling champion across all sports for the first 24 hours post-Championship clinch.
Fly Eagles (fans), Fly.
Given that Fanatics founder and CEO Michael Rubin is from Philadelphia and, for lack of a better term, a fanatic of the Eagles, it's only fitting that his team broke his company's record. For context on his allegiance to the city, Rubin was part-owner of the Philadelphia 76ers from 2011 to '22.
The Eagles 40-22 win over Kansas City on Sunday marked their first Super Bowl victory since 2017. They're already the favorites to repeat in 2026.
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This article was originally published on www.si.com as Eagles Fans Set Record for Most Merchandise Sales in First 24 Hours Post-Super Bowl.
