So there’s two ways to look at what DraftKings did in response to JJ Watt’s response to their trolling of him on Twitter (I know, that’s a lot of responses).
But for a little background before we get into the latest response: JJ Watt posted a photo Wednesday of himself throwing a pass at Cardinals minicamp. DraftKings quote-tweeted him with the caption “Interception,” and he replied with a screenshot of their tumbling stock prices and an an equally savage caption.
Ok, now that we’re all caught up, DraftKings responded Thursday by boosting JJ Watt’s odds to make his first Super Bowl from +2000 to +5000.
You win, @JJWatt.
We're boosting the odds for you to make your first Super Bowl. For the next 24-hours, we will match the amount wagered on this market to a charity of your choice.
Bet it here: https://t.co/QsBh7LlUHp https://t.co/KKpQ6rQa3s pic.twitter.com/JXrs7DOssk
— DraftKings Sportsbook (@DKSportsbook) June 16, 2022
“Ouch. After getting sacked on Twitter yesterday, clearly we are safer to be on J.J. Watt’s good side. So DraftKings customers can now back him to make his first career Super Bowl appearance this season,” DraftKings co-founder and president of North America Matt Kalish said in a statement. “For 24 hours, we are boosting those odds and will donate all handle from this market to a charity of JJ’s choice. Good luck to JJ and to all DraftKings bettors!”
On the surface, this appears to be just a playful and charitable way to capitalize on the attention DK attracted from the back-and-forth with a former Defensive Player of the Year. But the cynic in me absolutely views this as another troll job by the sportsbook and daily fantasy site — albeit a more masterful and less obvious one. Because, look, those odds look great, but ain’t no way the Cardinals are making the Super Bowl next year.
Also, you got to love the inclusion that it would be Watt’s first Super Bowl — just a little light jab at the big guy for the haymaker he threw. But if you’re a believer in Arizona, at least you know your money has the opportunity to make a difference somewhere. Arizona’s Super Bowl odds are +3000 on Tipico Sportsbook.
