SALT LAKE CITY – UFC CEO Dana White didn’t hold back in his latest verbal assault on PFL.
Prior to Saturday’s UFC 307 event at Delta Center, PFL put out a promotional video for its upcoming pay-per-view title fight between Larissa Pacheco and Cris Cyborg on Oct. 19 in Saudi Arabia. The video focused on Pacheco’s victory over Kayla Harrison in 2022.
Harrison (18-1 MMA, 2-0 UFC) parted ways with PFL one fight after the loss (which was Pacheco’s first win against her in three attempts), and joined the UFC. She has started with back-to-back wins in the octagon, including a unanimous decision over Ketlen Vieira at UFC 307.
White was asked about the promo video following the event, and he said it’s just another example of desperation from the rival promotion, which he claims is bleeding financially.
“I think when you’re losing as much money as they are, f*cking go for it,” White told MMA Junkie and other reporters at the UFC 307 post-fight press conference. “F*cking throw the kitchen sink at it. (Donn Davis) just came out recently and said, ‘You know, we’re going to spend more money than they did on the Sphere.’ That sounds f*cking brilliant. How many tickets are you going to sell?
“They’re not very bright. It’s all fair. Knock yourself out. They’re drowning. Drowning. They suck. They’re not good at what they do, so I guess you would just keep trying anything you can to make something stick. All good.”
Harrison has quickly become an attraction in the women’s bantamweight division upon joining the UFC roster. She has taken her personality to another level, and White said that’s a product of escaping her previous environment.
“It’s just another level when you get here,” White said. “They feel it. You f*cking rot away in the PFL for years or f*cking Bellator and sh*t and you finally get here – you feel it.”
Harrison will now seemingly get the chance to maximize her potential and platform. She positioned herself as the top contender by beating Vieira, and later in the night at UFC 307 the title in the weight class changed hands when Julianna Peña won a split decision over Raquel Pennington.
White said he eagerly anticipates a showdown between Peña and Harrison.
“When you get here and you start to break into the top five, top three – it gets tougher,” White said. “Julianna and (Kayla) are both dogs, so it should be fun”
For more on the card, visit MMA Junkie’s event hub for UFC 307.