Cruz Beckham's debut magazine cover has been slammed by fans - who found the shots 'uncomfortable' and 'disturbing'.
The youngest son of Manchester United icon David and former Spice Girl turned fashion designer Victoria Beckham, he posed topless in his boxer shorts with his jeans down for i-D magazine 's spring issue
Cruz, who turned 17 on Sunday, sports a pink buzz and tattoos and pulls down his lip to expose silver teeth, for the Out of Body issue.
Proud mum Victoria revealed the shoot was a tribute to his dad as she shared side-by-side look-alike snaps of former footballer David posing for magazine Arena Homme Plus in 2000 when he was 25.
"He learned from the best," she told her 29.5million followers on her Instagram Stories.
Victoria shared a selection of photos from the shoot.
"Big first day as a 17-year-old! @cruzbeckham for @i_d, so proud," she wrote.
And over on his Instagram David said: "So cool @cruzbeckham for @i_d such a proud dad."
But valenzendejas commented: "Very disturbing... sad."
sharmaine_e_w wrote: "I don't wanna see a 17 year old like that."
And explaining their comment they said: "It wasn't toxic... just more of the fact I remember all the boys being born. They've gone from babies to this and it's uncomfortable to adjust to it isn't it."
kerrybutch wrote: "Yep I agree, imagine if it was a girl! Everyone would call it out, these pictures are not in good taste for a 17 year old."
allieinwonder said: "A under 18 year old in his underwear with a tattoo shame kids aren’t allowed to be kids anymore."
johncodill said: "17 and in underwear on a mag cover. If this was a girl we would be appalled."
nikkineve responded: "So were these taken at the age of 16? Honestly @victoriabeckham I truly think these are awful pics for a 16 yr old.
"Maybe I am completely out of touch! But tattoos and silver teeth half naked is just wrong at that age."
And kramerlorraine said: "Dreadful he's only 17."
But caroledeschenes12 defended: "Some of the comments are too much.
"He did not offend anyone."
glowstudiobyvelbella wrote: "Love this style. Ignore the haters. He’s gorgeous and is set up to succeed."
melaniegrantskin commented: "So cool."
And karennicholsondennis said: "Cruz definitely has the model gene like his dad!"