Generally speaking, fashion houses don't require much prompting to put out capsule collections. Same goes for top-tier beauty brands. They usually roll out special editions for holidays like Valentine's Day or to support great causes like breast cancer research. In more recent years, brands have put together dedicated collections to celebrate the Lunar New Year and this year is no exception. In fact, the Lunar New Year 2025 fashion and beauty products are quite exceptional.
Take Tory Burch, which designed everything from a cozy cardigan to a lucky charm necklace to mark the impending occasion. Thom Browne skips suits in favor of a snake-embellished denim set to honor the Year of the Snake. Diesel's interpretations are more on the literal side. See its colorful crossbody bag. While other labels skip serpents altogether and stick with the traditional red hue, like Miu Miu's three-pack of jersey tees or Bottega Veneta's check shirt.
When it comes to beauty, there's plenty to be thankful for. Dyson is releasing a brand new colorway of its Supersonic Nural Hair Dryer on January 21 to welcome the new year. Carolina Herrera adorns a bottle of its Lunar Lover Limited-Edition Eau de Parfum with a snake charm. Sulwhasoo goes a slightly understated route with scales decorating its First Care Activating Serum VI Lunar New Year Edition packaging.
Ready to celebrate the Year of the Snake? Then keep reading to shop the best Lunar New Year 2025 fashion and beauty products.
Tory Burch Charm Pendant Necklace, $198 at Tory Burch
Thom Browne Lunar New Year Snake 4-Bar Denim Button-Up Shirt, $950 at Nordstrom
Diesel Cny Play Crossbody, $395 at Diesel
Dyson Supersonic Nural Hair Dryer in Red Velvet and Gold, $499.99 at Dyson
Gucci Horsebit Ballet Flat, $1,250 at Gucci
Miu Miu Set of 3 Jersey T-Shirts in Red, $1,590 at Miu Miu
Maison Margiela Lunar New Year Foulard, $590 at Maison Margiela
Bottega Veneta Check Cotton Shirt, $1,500 at Bottega Veneta
Kenzo Lunar New Year Cardigan in Wool and Cotton, $610 at Kenzo
Carolina Herrera Lunar Lover Limited-Edition Eau de Parfum, $185 at Macy's
Diesel Cl-De-Mornin-Snake, $595 at Diesel
Burberry B Snake Wool Cashmere Sweater in Geranium, $1,150 at Burberry
Fendi Lunar New Year Gold-Colored Metal Ring, $390 at Fendi
Sandro Pearl Bead Knit Maxi Dress, $490 at Sandro
Gucci Printed Silk Pleated Skirt, $1,950 at Gucci
Christian Dior Diorelita Bracelet, $390 at Christian Dior
Sulwhasoo First Care Activating Serum VI Lunar New Year Edition, $140 at Bergdorf Goodman
Tory Burch Embellished Snake Cardigan, $798 at Tory Burch
Loewe Coin Cardholder in Nappa Calfskin, $550 at Loewe
Oribe Lunar New Year Magnificent Volume Set, $115 at Nordstrom
Kenzo Lunar New Year Genderless Jumper in Wool and Cotton, $745 at Kenzo
Levi's Lunar New Year Limited Edition Knit Sweater Jacket, $899 at Levi's
Creed Lunar New Year Discovery Fragrance Gift Set, $250 at Nordstrom
Kenzo Stamp Shoe Charm, $60 at Kenzo
Vivienne Westwood Albane Earrings, $215 at Vivienne Westwood
