Tesco Clubcard customers have been issued a two week warning as a popular feature is set to be axed.
Earlier this year the supermarket giant announced that its Clubcard points would be reducing in value and would only be worth twice their value when they are cashed in, rather than the current three times.
The change will take place from June 14, however rewards ordered up to and including June 13 will be valid for one year from the date of issue.
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The popular scheme enables shoppers to collect points for money spent at Tesco and exchange them for vouchers which can be used in store or for excursions to locations such as Pizza Express, Legoland and Alton Towers. The grocer first introduced Clubcard in 1995 and promptly saw a 28 per cent spending uplift.
Tesco’s chief customer officer Alessandra Bellini said: “While we are making a change to how members can use their vouchers with our reward partners, we want to remind millions of Clubcard holders to redeem their vouchers at three times the value until June 13 so they can use their reward partner codes to give themselves and their families a well-deserved treat.
“We have extended the validity of redeemed codes at the 3x rate, so if swapped before the deadline, they will be valid for a year, instead of six months, to give customers even more time to enjoy them.”
Sainsbury’s and Boots also cut the value of their loyalty schemes recently. From May, Boots’ Advantage Card holders have received 25% less for every £1 they spend in store, earning 3p rather than 4p, reports PA.
In November Sainsbury’s Bank cut the amount of Nectar points customers could earn by 75%, from two points for every £1 spent to one point for every £2.
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