Chelsea have displayed their sponsors' branding despite all three suspending relationships with the club, while Sky Sports cut them out of their broadcast.
Three, Hyundai and Zapp all requested to "temporarily suspend" their deals with the Blues after Roman Abramovich was sanctioned by the UK Government in the wake of Russia's invasion of Ukraine.
Three asked for "the removal of our brand from shirts and around the stadium until further notice" before Hyundai and Zapp followed suit.
But the logos of Three and Hyundai are still on the Chelsea kits and Zapp's branding is still visible at Stamford Bridge during their Premier League clash
Sky Sports cut out the sponsorships' branding when displaying Chelsea's starting line-up before kick-off, however.
Three said in a statement: "We recognise that this decision will impact the many Chelsea fans who follow their team passionately.
"However, we feel that given the circumstances, and the government sanction that is in place, it is the right thing to do."
Korean car manufacturer Hyundai agreed a five-year deal to be the club's shirt sleeve sponsor in 2018, but also confirmed they have suspended marketing and communication activities with the club.
The statement reads: "In the current circumstances, we have taken the decision to suspend our marketing and communication activities with the Club until further notice."
Chelsea's club shop was shut ahead of kick-off, however, with the club unable to sell any merchandise while Abramovich is sanctioned as Stamford Bridge looked deserted.
Chelsea kept 'The Roman Empire' banner up, which has Abramovich's face on it, something that is typically displayed at every home game.
Abramovich has been at the centre of calls for Russian oligarchs living abroad to face repercussions in the wake of Vladimir Putin's invasion of Ukraine.
The Russian was added to the United Kingdom's sanctioned individuals list to stop him from profiting from the sale of the club, before the Premier League made the decision to disqualify the Blues owner as director of the club.
A Premier League statement read: "Following the imposition of sanctions by the UK Government, the Premier League Board has disqualified Roman Abramovich as a Director of Chelsea Football Club.
"The Board’s decision does not impact on the club’s ability to train and play its fixtures, as set out under the terms of a licence issued by the Government which expires on 31 May 2022."
The UK government welcomed the news, adding: "We need to hold to account those who have enabled the Vladimir Putin regime. We are open to a sale of the club and would consider an application for a licence to allow that to happen."
