It’s less than eight weeks until Christmas and many shoppers are already stocking up on festive essentials from cranberry sauce to brussel sprouts. In fact I’ve even seen a number of people snapping up yellow-stickered turkeys to pop in the freezer ready for December 25 in Facebook bargain groups.
Money is tighter than ever for many Brits this year, so we’ve been keeping a close eye on supermarket prices in recent weeks, particularly on family festive chocolate boxes like Quality Street, Heroes, Celebrations and Roses, in the run up to December to help you get the best deal.
Big shiny offers and discounts may make you feel as though you're getting the best price, but that's not always the case, so we’ve done the maths and discovered that this week, a new supermarket has taken the crown for the cheapest chocolates, costing less than 60p per 100g.
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In previous weeks, Aldi has been the cheapest place to pick up Quality Street, undercutting competitors and selling them for £3.99. Asda had also been selling boxes for £4, with £1 cashback on the Rewards app, making them technically £3.
Stores have held a number of deals like Tesco’s two for £7, three cartons for £5 and rollback prices, but these have chopped and changed throughout October, with prices fluctuating up and down. For example, Iceland previously held a two for £8 offer on 600g boxes, but these are now £4.50 each, reduced from a fiver, making them £9 for two - a whole £1 more.
Aldi’s Quality Street have been so popular at £3.99, they’ve sold out online, but you can still grab a tub in store, along with their 650g boxes of Celebrations
Sainsbury’s have few offers this week, with just the 220g box of Quality Street down from £3 to £2, while all of their other festive chocolates remain full price. The 600g boxes of Quality Street, Heroes and Roses, as well as the 650g box of Celebrations are all £5, which is £1.50 more than the cheapest this week.
At Ocado, shoppers can get a huge 2kg box of Heroes for the reduced price of £16.50, down from £23, but your average family boxes still cost £5 here, matching Sainsbury’s prices.
Some of the smaller tubs are reduced though, such as 385g of Celebrations which are on two for £8 instead of £5 each, and 432g of Roses down from £7 to £6.
Morrisons have the most deals on, with each of their offerings reduced in one way or another. In previous weeks, their 600g and 650g boxes have been £4.99, but they’ve since been slashed to £4, making them a similar price to Aldi and Asda.
Other boxes have been cut from £4 to £3.50, or from £3 to £2, helping keep costs low for shoppers looking to add Christmas treats to their trolley.
Asda have now ditched their £1 cashback reward on their boxes, so they’re now a standard £4 each for the 600g boxes, and 650g of Celebrations. However, 382g of Quality Street, 357g of Heroes and 370g of Celebrations are all down to £3 from £3.50.
B&M don’t have any deals on this time around, either, costing £3 for 450g of Quality Street and £8.99 for 900g of Heroes. A box of Celebrations comes in at a fiver, while 900g of Roses is also £8.99.
Elsewhere, Iceland have slashed their 600g boxes from £5 to £4.50. These were previously on two for £8, so the reduction isn’t the best deal they’ve had this season, but still better than full price. The smaller Quality Street cartons remain on a three for £5 offer, though.
This week, the cheapest place to pick up your Quality Street is Tesco, who have reduced their boxes from £4 to £3.50 for Clubcard holders. The offer is only available on Quality Street and not Heroes, Celebrations or Roses, but it’s the lowest price we’ve seen them yet.
It works out the same as the two for £7 deal, but gives shoppers the opportunity to just pick up the one box if they have a smaller family and don’t fancy doubling up, making it the most affordable choice if you’re buying this week.
Manchester Evening News will be checking back on supermarket deals on Christmas chocolate to help you get the best price in the run up to December, so you always know you’re getting the best price.
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