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Sports Illustrated
Sports Illustrated
Sports Illustrated + Captain Morgan

Captain Morgan is spicing up this NFL season with thousands of incredible prizes and experiences for football fans.

Want to spice up this NFL season? Get a clue and Follow the Captain.

This season, Captain Morgan is rewarding football fans with sharp eyes and a nose for adventure. Just spot the clues and scan the QR codes to unlock incredible prizes and experiences like live musical performances or an unforgettable trip to Super Bowl LVIII in Las Vegas.

Follow The Captain

Captain Morgan

As the Official Spice Rum Sponsor of the NFL, Captain Morgan always brings the spice to Sundays. This year, the Captain is raising the stakes and upping the adventure. With thousands of different prizes to win, all you need to do is Follow the Captain and search for clues wherever they pop up—at the bar, on your phone, or on your TV. Spot a QR code IRL or in a commercial? Scan it quick, uncover the hidden clue, and race to FollowTheCaptain.com to unlock an adventure that goes all season long.

We Followed the Captain to the Ultimate Away Game in October, when Captain Morgan hosted a once-in-a-lifetime watch party from the 50-yard line at AT&T Stadium. Fans got to watch on the massive stadium screens as their Cowboys hit the road to take on the 49ers, all while sipping Captain Morgan cocktails, enjoying exclusive swag giveaways, and even getting behind-the-scenes access to the Cowboys locker room. 

Ultimate Away Game

Captain Morgan

That was just a taste of the spice that’s still in store for this NFL season, because fans that Follow the Captain can still win big—how big? Big like an epic house party in NYC this November, hosted by Super Bowl XLVI champ Victor Cruz and featuring live performances from musical artist Aminé, and special surprise guests.

The adventure is everywhere, so keep your eyes peeled for the Captain and scan any QR codes you see hidden in Captain Morgan ads on gameday, posters around your city, or even on the coaster at your favorite bar. Make sure you head to FollowTheCaptain.com to enter your clues for a chance to unlock amazing prizes like swag, signed NFL jerseys, or seats in the exclusive Captain Morgan section to watch your home team live and in person. 

Fans will even have a chance to Follow the Captain all the way to Las Vegas this February for a VIP weekend trip to to attend Super Bowl LVIII or the hottest party in town the night before.

Make sure to follow @CaptainMorganUSA on Instagram and @CaptainMorganUS on X so you never miss a clue, and check out FollowTheCaptain.com to stay up-to-date on the fun-filled surprises the Captain has in store. Adventure awaits.

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