Budding chef Brooklyn Beckham assembled a team of 62 to film an eight-minute video of him making a sandwich.
Brooklyn, 22, stars in the online series Cookin’ With Brooklyn.
His creations include a bagel sandwich with coleslaw and a hash brown – but he needed help frying the hash brown.
The series fronted by David and Victoria Beckham’s son is said to cost £70,000 per eight-minute episode.
In one he says insightfully: “With sandwiches, you can go so many different ways. It really does help to be creative.”
A show source said: “He is to cooking what Posh was to singing.
“Apparently the guy has to be shown really super basic things and has a cheat sheet of expressions from whisk to parboil.”
The source said there were many more production staff than to be expected for such short broadcasts.
They said: “It’s the sort of crewing you would expect from a big TV show.”
The team includes one “culinary producer” – to oversee the recipes.
There are also five camera operators and nine producers.
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Brooklyn discusses recipes with top chefs including Nobu’s Nobuyuki Matsuhisa, who he says “saddled me with wisdom and artful sushi making tips”. But he is happy to document his mistakes as well as successes, as “messing up is part of the journey”.
In October Brooklyn was teased on social media for a cookery slot on US television in which he simply fried an egg and put it in a sandwich with some pre-cooked slices of meat.
He said the recipe had been in his family for generations. Presenter Piers Morgan called his effort the “worst, most unutterably pointless segment in morning television history”.
Brooklyn, who previously attempted to carve out a career as a photographer, is due to wed American actress Nicola-Anne Peltz, 27, in April.
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