Saudi Arabia’s Exports Development Authority revealed on Saturday that 50 of the Kingdom’s food sector companies are participating in the SIAL Paris 2022 Food Show, which is running from Oct.15 to Oct.19.
Participation at the exhibition significantly raises brand awareness for Saudi exports, strengthening their position in regional and global markets. Moreover, the fair offers an opportunity for Saudi companies to identify international business prospects as it links exporters with potential clients.
The exhibition allows for promoting national products and services on major trade platforms that bring together investors and those interested in several fields, especially food. This helps increase the market share of participants.
Saudi Arabia has put in motion a bold plan for economic diversification that aims to increase the private sector’s contribution to GDP to 65% while creating new non-oil growth engines by 2030.
Through Kingdom Vision 2030, Saudi Arabia aims to diversify non-oil exports and increase its share in the non-oil GDP to 50%.
As one of the world’s largest food and beverage trade shows, SIAL Paris 2022 focuses on several different sectors and activities, including animal production, aquaculture, cultivation of permanent and non-permanent crops, fishing, meat processing, and so much more.
The exhibition also tackles critical challenges facing the food industry and its exports in the world.
SIAL includes about 21 sections. It brings together more than 7,000 exhibitors from more than 119 countries. More than 160,000 visitors are expected to attend the show.