British Gas has become the first supplier to offer customers discounted energy prices on Sundays.
The new PeakSave scheme, which is being trialed by more than 150,000 customers, starts on Sunday April 30. Its aim is to help reduce emissions during peak weekday evenings.
British Gas customers who have signed up for the test event will get half price electricity from 11am until 4pm. There is no obligation to make any changes to normal routine, although if customers are able to shift regular activities such as washing, cleaning, charging or cooking they could save on their energy bill.
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British Gas will reward customers by issuing a bill credit within seven working days of participating in the session, giving 50% off their tariff unit rate on all electricity consumption within the time period. It is entirely free to take part in the PeakSave Sunday session and there is no impact on tariffs or normal energy payments.
To take part in this session, eligible customers will be contacted by email and will need to opt-in. Although Sunday's event is a one-off, the supplier said there are more trials coming up, which customers can register for.
A British Gas spokesperson said: “Over 200,000 customers signed up to the first PeakSave trial, providing us with invaluable insights on how we can manage consumption to support a greener grid, while also helping our customers to make significant savings.
"Following the success of the scheme this winter, we are now the first supplier looking at other ways we can help manage demand. We will be contacting customers to let them know they have the option to get half price electricity from 11am to 4pm this Sunday and will soon be taking registrations to sign up more customers to upcoming trials.”
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