Meet the man covered head to toe in tattoos - who is so scary he says he gets kicked out of supermarkets. Keith Gordon, 66, is one of Britain's most inked up men, but not everyone is a fan of his crazy body art.
He was recently grocery shopping with his family in Brighton, when, much to his disgust, he was told by an employee he wasn't welcome in the store.
Keith, from Romford, Essex, said: "I couldn't believe he had the audacity to come up to me and comment on how I looked in front of my kids. It's my body, my choice and his behaviour was discriminatory in all senses of the word."
The dad-of-three got his first tattoos at 17 years old, but underwent several skin grafts four years later to remove them. He then lived tattoo-free until he was 52, when he suddenly decided he missed his old body art.
So he went back to the tattoo parlour to reinvent himself, but this time took the look to new extremes. From having body art removed as a young man, Keith went full circle - tattooing most of his body, even his eyelids.
Now, 14 years later, there is now next to no skin he has left uncovered and Keith has spent tens of thousands of pounds on his tattoos. And the father now says he has re-invented himself as "the coolest looking guy in Essex".
Keith said: "I don't know how many there are in total. I've lost count. It is just one big project. But getting my whole head tattooed was a very extreme, intense experience.
"There was a feeling of euphoria coming out knowing I had got another new piece and that I'd managed to stand the pain. At times it was very, very, painful especially around the corner of the eyes, the lip and parts of the inner ear - that was absolutely killer."
Keith receives a lot positive comments about his tattoos, but also lots of negative ones as well. During the shopping trip in Brighton one employee took offence to how he looked.
The employee walked up to Keith and told him he had to leave, saying he wasn't welcome in the store. Keith was shocked at how he'd been treated, so he went home and complained to the supermarket - who later issued him an apology and a £20 shopping voucher. He says he is frustrated by strangers feeling they have the right to target him because of his unique look - but equally loves the positive attention and being different.
Keith, a retired civil servant, said: "A lot of people look at me aggressively. They look almost saddened and angry, but I don't understand why - it's me who's looking like this, not them.
"This member of staff obviously hates tattoos and has a problem with people who have them and he couldn't control himself - it's disgusting. I was so angry I went home and complained to the supermarket and thankfully they took the responsibility. Part of being different is dealing with negative comments and ignorant people -but overall I love the attention."