Craft brewer Beavertown is inviting drinkers to pay for their pints with creativity. By doodling on a beer mat, customers will be able to trade their masterpieces in for a pint of Beavertown Bones Lager at selected venues around the UK.
Beavertown will be placing specially designed and doodle-friendly beer mats in pubs across London, Newcastle, Sheffield, Leeds, Manchester and Liverpool this coming weekend ( September 3-4 or until stocks last). Participants will be encouraged to get their creative juices flowing with multi-coloured markers for a refreshing pint of Beavertown’s Bones lager.
Designed by Beavertown’s creative director Nick Dwyer, the beer mats take inspiration from the brewery’s new “Out of this World Beer. Drank on Earth'' advertising campaign - with iconic space-themed visuals, from half-drawn astronauts to unfinished moonscapes.
He said: “I love this project because literally anyone can draw if they have a pen. Drawing, doodling, sketching – it’s great for the brain, and should absolutely be used as currency in the event of nuclear annihilation… because then I could be king. Failing that, using it to pay for our beer is also good!”
Check out Beavertown’s latest craft beers and classic flavours, fresh and straight out of the brewery online.
Participating pubs:
- Old Blue Last, 38 Great Eastern Street, Shoreditch, London, EC2A 3ES
- The Roebuck, 122 Chiswick High Rd, Chiswick, W4 1PU
- Faltering Fullback, 19 Perth Rd, Finsbury Park, N4 3HB
- Trafalgar Tavern, Park Row, Greenwich, SE10 9NW
- Valderramas, 163 Upper Street, Islington, N1 1US
- The Queens Head, 64 Theobalds Rd, WC1X 8SF
- Corner Pin, 732 High Road, Tottenham, N17 0AG
- Kro Bar, 325 Oxford Rd, Manchester M13 9PG
- The Kings Arms, 11 Bloom St, Manchester, M3 6AN
- The Culinary Concept, 8a Barons Quay Rd, Northwich, CW9 5DE
- Dog House, 15-17 Church Rd, Liverpool, L15 9EA
- Bridge Tavern, 7 Akenside Hill, Newcastle, NE1 3UF
- Jam Jar, 88 Osborne Rd, Newcastle, NE2 2AP
- Hoist House, 6, 7 Wellington Pl, Whitehall Rd, Leeds, LS1 4AW
- Cherry Tree, 19 Church Street, Horbury, Wakefield WF4 6LT
- The Glass Frog, 363 Abbeydale Rd, Nether Edge, Sheffield S7 1FS
- Furnace Inn, 9 Duke Street, Derby, DE1 3BX
- The Hop Garden, 19 Metchley Lane, Birmingham, B17 0HT
- The G.O.A.T, 15 Broad Street, Nottingham, NG1 3AJ
- The Meatshack, 17 Thorp Street, Birmingham, B5 4AT
- Latitude 48, 96 High St, Exeter, EX31 1HR
- Fox & Hounds, Llanharan Road, Cardiff, CF72 9LL
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