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Sports Illustrated
Sports Illustrated
Entertainment
Daniel Chavkin

‘Breaking Bad’ PopCorners Commercial Goes Viral During Super Bowl

One of the best-received commercials during the Super Bowl featured a call back to one of the best television shows of all time. PopCorners recruited Bryan Cranston and Aaron Paul to reprise their Breaking Bad characters for the ad.

In the commercial, Walter White and Jesse Pinkman are in their famous trailer, but instead of manufacturing crystal meth, they are making PopCorners snacks. However, White and Pinkman need to find a distributor for their creation, so they call another familiar face.

Tuco Salamanca, once again played by Raymond Cruz, appears to test the PopCorners, and once he approves, he wants to sell them immediately. The ad features several notable Breaking Bad callbacks, such as White’s “Heisenberg” hat and Pinkman’s signature beanie.

An easy way to get a commercial to stand out on Super Bowl Sunday is to bring in notable cameos, and PopCorners played into that idea completely with their successful ad. Fans who are looking to get their Breaking Bad fix surely enjoyed this trip back to Albuquerque.

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