A coffee shop outside Boston has gone viral after offering free cups of java to jiving customers.
"Want a free coffee? Walk in and give us your best dance moves for 5 seconds!," a sign posted to the door of Coffee Milano Café in Middleborough, Massachusetts, read, per NBC Boston.
Last week, staff uploaded a video that thanked all the customers that partook in the fun in-store promotion.
"Dancing is good for the soul.. and a free coffee! This made our day! Thank you!," the TikTok video, which has racked up over 1 million views, was captioned.
@coffeemilanocafe Dancing is good for the soul.. and a free coffee! This made our day! Thank you! #dancing #freedrinks #cafe #coffeeshop #event #fyp #restaurantlife #baristalife #barista #coffee #coffeetime #dancechallenge #viral
♬ original sound - Christina Dean
The café's owner, Josh Rashid, said he got the idea from a pizza shop that did something similar.
Users flooded the comments to praise Rashid and his ingenious marketing.
"Why am I crying?! This makes me sooo happy," TikTok user Charlene73 commented.
"Humans are cute sometimes," the top-liked comment read.
"I would sit there all day and people watch. With my free cup of course," another TikTok user shared.
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