With the ongoing cost of living crisis, many shoppers have ditched their pricey, branded makeup products for more affordable alternatives which have proven to be just as good, if not better.
If you’re running low on mascara, and are looking to try out something new without paying a fortune, beauty fans are loving this budget £12 mascara which they say makes lashes ‘so long’, and easily rivals more premium brands like Tarte, Clinique and Urban Decay - which sell for a whopping £23 per tube.
Boots' £12 Maybelline Lash Sensational Sky High Waterproof mascara features the brand's exclusive Flex Tower mascara brush to volumise and extend every single lash from root to tip.
The washable mascara formula has been infused with bamboo extract and fibres for long, full lashes that never get weighed down.
The budget beauty buy has received thousands of five-star reviews from customers calling it ‘the best mascara ever’ and their ‘new holy grail.’
One delighted shopper who left a glowing review said: “I was originally looking for a similar mascara to Thrive but ended up LOVING Sky High way better! This is my new holy grail mascara! I'm really picky about wands and this one is perfect. I also love that this mascara is buildable without clumping together. Please don't ever stop making this, Maybelline! You have a new loyal buyer!”
While a second added: “As I get older my lashes have gotten thinner and shorter. I’m almost 60 and my lashes have not looked this good in an awfully long time. I LOVE sky high!”
“I have tiny barely visible eyelashes and this really made them stand out. Don’t think I’d be able to go without this mascara again,” said a third.
According to the reviews, many shoppers mentioned how long-lasting the mascara is thanks to its waterproof formula - also meaning it doesn’t smudge or flake.
Now's also a great time to stock up, as shoppers can currently save £5 when they spend £20 on selected Maybelline - including this £12 mascara - so what are you waiting for?
