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Catherine Addison-Swan

Boots shoppers rave over £10 foundation that's 'so much better' than expensive brands

Boots shoppers have fallen in love with a foundation that 'tops all the high-end brands' - and it only costs £10.

The NYX Born to Glow foundation - or the NYX Professional Makeup Born to Glow Naturally Radiant foundation, to give it its full name - has earned hundreds of rave reviews from shoppers. The beauty product claims to even out skin tone and reduce the appearance of pores to leave you with a fresh glow for up to 12 hours, and comes in 30 different shades.

"Whether on cam or IRL, colour stays true all day & skin looks healthy and glowy with zero flashback, zero cakiness and zero excess shine," the description on the Boots website reads. And customers have been left impressed by its results, with the foundation earning a higher rating from Boots shoppers than more expensive alternatives from the likes of Elizabeth Arden, Clinique and Fenty Beauty.

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One shopper wrote in a glowing review of NYX: "I have tried most foundations available and will pay up to £25/30 for one. My skin is oily and prone to shine by midday despite what I do. I decided to give this foundation a try and I am so pleased it did.

"The coverage is beautiful, it evens out my skin tone and amazingly I don’t shine as much as I do with most other foundations. I think I’m going to stick to this foundation from now as for £10 it is so much better value for money and just a better foundation than all the other higher-priced foundations I’ve tried."

Another customer said: "I'm obsessed with this foundation, I use it everyday, it’s so natural and light weight with good coverage, I really like the finish and it lasts all the day."

"Literally my favourite foundation," someone else raved. "Tops all the high-end foundations."

A fourth Boots shopper wrote: "I’ve tried Fenty, I’ve tried KVD, I’ve tried Urban Decay, I’ve tried every drugstore brand in existence. Nothing has been so hydrating, comfortable, long lasting, and even-toned as NYX Born to Glow."

You can get the NYX Born to Glow foundation for £10 on the Boots website. The retailer is currently running promotions alongside the product in which you can save £5 when you spend £25 on selected NYX products too, as well as giving away a free gift when you spend £20 on selected cosmetics.

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