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Liverpool Echo
Liverpool Echo
Entertainment
Charlotte Roszko

Boots shoppers 'obsessed' with £30 Fenty foundation that 'lasts all day'

Boots shoppers have been loving a Fenty Beauty foundation that they claim 'lasts all day'.

Customers have described the Fenty Beauty PRO FILT'R Soft Matte Longwear Foundation as "long lasting" and "the best foundation." According to the product description, the foundation is a soft matte, long-wear product that can be used to create a buildable, medium-to-full coverage.

Priced at £30 on the Boots website, the product is available in 50 inclusive shades. Fenty Beauty's founder, Rihanna, personally found women with hard-to-match skin tones and flew them in to create shades for them.

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The oil-free product is made with climate-adaptive technology that is resistant to sweat and humidity and aims to give skin a smooth, shine-free finish. The foundation has received more than 3,700 five star reviews on the Boots website, with an average overall customer rating of 4.6. Customers have been praising the product with many leaving glowing reviews.

One shopper wrote: "This is my go to foundation. Great coverage and long lasting, without being 'cakey' or heavy. Would definitely recommend." Another added: "Love it! The foundation lasts all day and blends in really well."

A third customer said: "Obsessed with this product! This has been my go to for years and I have always got many compliments on how smooth and even my skin looks."

The praise kept on coming. Another review read: "I finally have a foundation that matches my skin colour."

You can buy the Fenty Beauty PRO FILT'R Soft Matte Longwear Foundation here.

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