Billie Eilish made headlines once again at the 96th Annual Academy Awards, where she secured her second Oscar win. Eilish, alongside her brother Finneas, clinched the prestigious Best Original Song award for their track 'What Was I Made For?'. The duo also delivered a captivating performance of the song during the ceremony.
Following their Oscar triumph, 'What Was I Made For?' experienced a significant surge in sales. The single saw a notable uptick, with 5,300 copies sold between March 10 and 11. This surge in purchases amounted to a remarkable 700% increase compared to the previous week.
Moreover, the song also witnessed a surge in streaming numbers post-Oscars. Platforms like Spotify and Apple Music reported a total of 2.2 million streams for 'What Was I Made For?', marking a 27% increase from the previous week.
It is common for songs to witness a spike in sales and streams following high-profile events like the Oscars. While many popular tracks continue to accumulate streams over an extended period, the immediate aftermath of such ceremonies often results in a surge in purchases.
With the impressive sales figures recorded in just two days, 'What Was I Made For?' is poised to make a notable impact on the Billboard Digital Song Sales chart. The song's resurgence could potentially propel it back into the top 10 rankings, with the current No. 10 track selling 3,440 copies in the latest tracking period.
