- the biggest shopping day of the year - is now on...
And what better time for parents to pick up discounts on toys for the kids ahead of Christmas, right?
Several major high street and online retailers have already launched amazing offers on a wide range of toys - from LEGO sets to Disney's Frozen 2 toys.
Online retail giant Amazon has confirmed some of its bestselling toy deals includes Monopoly Junior, L.O.L Surprise! Glitter Globe Balls and the LEGO Technic Bugatti set.
John Lewis has also reported on some of its bestsellers, which includes a LEGO Star Wars 75244 Tantive IV & 75259 Snowspeeder 20th Anniversary Edition (bundle).
If you're wondering exactly what is on offer, check out our round-up of 10 of the very best deals to snap up while stocks last from all the major online and high street retailers taking part below.
Best Black Friday toy deals
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L.O.L. Surprise! Winter Disco Bigger Surprise - £75.99 (was £89.99, saving £14). Buy now from Amazon .
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Poopsie Slime Surprise Pooey Puitton - £34.99 (was £59.99, saving £25). Buy now from Very .
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Boxer Robot - £24.99 (was £79.99, saving £55). Buy now from The Entertainer .
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Barbie Dream Plane set - £49.99 (was £79.99, saving £20). Buy now from John Lewis .
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PAW Patrol Mighty Pups Super PAWs Lookout Tower Playset - £79.99 (was £99.99, saving £20). Buy now from Smyths Toys .
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LEGO Harry Potter Hogwarts Great Hall Toy - £60 (was £90, saving £30). Buy now from Argos .
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Peppa Pig Nurse Peppa - £12.99 (was £24.99, saving £12). Buy now from Very .
- Juno My Baby Elephant - £49.99 (was £89.99, saving £40). Buy now from The Entertainer Toy Shop
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Disney Frozen 2 Arendelle Castle - £127.99 (was £159.99, saving £32). Buy now from Smyths Toys
Top Black Friday toy retailers
Black Friday shopping tips
To help shoppers ensure they get exactly what they want for the best price we've pulled together some top tips below:
Do research ahead of time - preparation is key and getting some background knowledge on items you intend to buy can help you save money. Don't forget to read the reviews and expert round ups for an independent recommendation.
Bookmark pages of products you want ahead of time , that way you can immediately check whether items you want are on sale.
Compare prices across a number of retailers and look for free delivery options to maximise your savings. This will help ensure you get the best possible discounts on all your coveted items.
