Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Evening Standard
Evening Standard
Lifestyle
Ellie Davis

Best jewellery deals to expect for Black Friday 2024

While fashion trends move at breakneck speed, jewellery is far more constant.

When on the hunt for the perfect present for the jewellery lover in your life, you can be certain that if you stick to the enduring favourites, you cannot go wrong. These include diamonds in any form, gold hoop earrings, initial or name necklaces or bracelets and stud earrings. You don’t need to know size and while the box may be small, it will have a big impact.

With Christmas just around the corner, this is important to remember for the impending and always stress-inducing task of gifting. And there is no better time to tick off each person on your list than Black Friday.

The annual sales event offers the optimal occasion to secure your seasonal selection with reductions across the board on all categories from tech to beauty and of course, fashion and jewellery. The biggest names in the jewellery market take the opportunity to cut prices across its sparkling collections and few labels are immune, from the high street to high end.

When is Black Friday 2024?

This year, the official kick-off date for Black Friday is November 29. However, in the last few events, we have seen reductions start as early as November 1 - so bookmark this page to stay up to date on the latest jewellery discounts. You will also find bargains across cameras, tablets, mixers and many more categories as well as at the likes of Boots, Amazon, John Lewis and Currys.

When does Black Friday end?

The four-day event begins on Black Friday and ends on Cyber Monday, which for 2024 will take place on December 2. You will be able to shop bargains across the deal days until the clock strikes midnight.

Why is it called Black Friday?

The Black Friday tradition dates back to the 60s in Philadelphia and was dubbed this term to account for the chaos after Thanksgiving in the US.

What jewellery deals can we expect?

You can be sure to stock up on glittering jewellery pieces from the likes of Edge of Ember, Astrid & Miyu, Hey Harper, Missoma, Monica Vinader, Roxanne First, Pandora and many, many more brands.

Shop current jewellery deals here

The current jewellery sales

Beaverbrooks - sale now on

Daisy London - save £174

Ernest Jones - up to 60 per cent off

Goldsmiths - up to 50 per cent off

H.Samuel - up to 60 per cent off

Hey Harper - 25 per cent off

Joma Jewellery - up to 40 per cent off

Olivia Burton - 30 per cent off

Orelia - up to 60 per cent off

Selfridges - up to 30 per cent off

Read More on Black Friday

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.