It shocks us every year that as soon as the supermarket shelves are cleared of Christmas decorations, Easter eggs are lined in their wake. Well, it’s certainly one way to combat the seasonal blues.
The placement of these chocolate goodies reminds all that while darker winter days are still here, spring is fast approaching.
In 2025, Good Friday will take place on April 18 with Easter Sunday on April 20. The bank holiday stretches until Monday 21 giving most workers four days of annual leave additional to our usual holiday allowance to feast – and if that isn’t reason alone to gorge on chocolate, we don’t know what is.
The tradition of gifting eggs has been practised for centuries – long before Christianity. It was done as part of a pagan ritual to celebrate the spring equinox as eggs were believed to symbolise new beginnings, rebirth and fertility. This tradition was conflated with Easter and passed through the generations. By the time it reached the Victorian era, egg gifts had evolved into cardboard constructions and intricately detailed designs.
Way back in 1873, the first hollow chocolate eggs were developed by British chocolatiers JS Fry & Sons before becoming popularised and mass-produced by John Cadbury two years later.
In the years since, brands have got more creative with their flavour combinations, designs and sheer variety. There are eggs at every price point, for kids, for adults, free-from alternatives for those with dietary restrictions, one-of-a-kind luxurious showstoppers or classic creations reproduced each year by stalwarts like Lindt and Hotel Chocolat.
But which Easter eggs deserve a place in this year’s line-up? Will you keep it classic with Cadbury’s and Nestle, or try something artisan from the shelves of Chococo or Love Cocoa? In 2025, why not put a luxury twist on the seasonal staple with Harvey Nichols or Venchi?
The ES Best Shopping team has sampled their way through the countless eggs on the market to curate an edit of the tastiest to brighten your Easter.
Shop the best below
Thornton’s Personalised Marvellously Magnificent Easter Egg
Weight: 650g
There’s nothing like a sweet treat personalised with your name to keep potential thieves away. Ideal for gifting, Thornton’s epic Easter egg can be finished with a message in scrumptious white chocolate.
Buy now £30.00, Thornton’s
Tony’s Chocolonely Chunky Egg
Tony’s Chocolonely has outdone itself with the latest addition to its collection. In previous years, the brand has offered mini eggs – and these are still available for 2024. But now, there’s a more traditional, larger-sized offering: The Chunky Egg.
Fear not as there are still five minis in all different flavours nestled within the box, but it’s the egg itself that will have you clamouring for more. In milk or milk caramel sea salt, the mouth-wateringly delicious egg is one you won’t want to share.
Buy now £16.31, Amazon
Lindt Gold Bunny Salted Caramel
It doesn’t get more iconic for Easter than a Lindt chocolate bunny. The Swiss chocolatier has been mixing things up for 2025 and added a brand-new flavour combination to its Gold Bunny collection.
The Salted Caramel is here and brings pieces of the beloved sweet-salty combination sprinkled into the smooth milk that is the brand’s signature. As you will expect, this crowd-pleaser is swathed in gold foil, resembling that of a bunny and finished with a blue ribbon.
Buy now £10.00, Amazon
Cadbury Easter Egg Chocolate Bundle 2025
A triple-whammy Cadbury's selection, treat your kids to Freddo, White Buttons and Mini Eggs-themed chocolate eggs this Easter. Each egg cracks open to reveal a handful of additional chocolates.
Buy now £11.95, Amazon
Celebrations Milk Chocolate Large Easter Egg, Easter Gifts, Chocolate Gift, 220g
While we can’t guarantee your egg won’t contain a Bounty or two, this Celebrations milk chocolate egg is certainly a cracking way to celebrate Easter.
Buy now £4.70, Amazon
M&S Extremely Chocolatey Biscuity Easter Egg
While not technically an egg, the shortbread biscuit pieces embedded in the shell of M&S's alternative confection are indulgent enough to earn it a place on our list. Made to delight adults, this is a thick milk chocolate shell that will give Easter tea breaks the upgrade they deserve.
Buy now £12.00, Ocado
Kit Kat Chunky Milk & White Chocolate Easter Egg & 2 Bars 230g
Scoop up a two-for-one bargain this Easter with a brilliant half-and-half XL Kit Kat Chunky egg. This delicious option is split down the middle, with one side crafted from sumptuous milk chocolate, and the other from sweet white chocolate. Inside are two Kit Kat Chunky wafers. We’re getting a sugar high just thinking about it.
Buy now £6.00, Tesco
Maltesers Crunchy Milk Chocolate Easter Egg
Weight: 496g
Just under the 500g benchmark, we had to include this generous Malteaser egg. The milk chocolate shell is studded with honeycomb pieces, an exterior that protects packets of Malteaser bunnies inside. One for the whole family to chomp through.
Buy now £14.00, Tesco
