Christmas is slowly winding down and the realisation that January is around the corner is dawning on us all.
The inevitable January blues call for one thing and one thing only - dopamine dressing. The notoriously gloomy months ahead may be the prime time to religiously mooch in your favourite pair of tracksuit bottoms, but this isn’t going to elevate your mood.
Believe it or not, this is a scientifically proven fact. According to research by Karen Pine, Professor of Psychology at the University of Hertfordshire, harnessing your wardrobe to make yourself feel better is a very valid concept. This is because branching out of your comfort zone and wearing a vibrant splash of colour can trigger a much-needed dopamine release to see you through the grey winter months.
In short, treating yourself to a new wardrobe wonder is an indulgent yet surefire way to ward off the SAD scaries. It may sound superficial, but nothing exudes joy more than a feather-trimmed dress, bold knitted scarf or handbag that is a want, not a need.
Where to start searching for serotonin-sparking garments? Great question.
Boxing Day 2023 has brought with it a host of devilishly tempting sales to peruse. Head to ASOS for some delightful Topshop discounts, while gnabbing that sumptuous & Other Stories knit you’ve been eying up and adding a pair of sporty Converse to your online shopping basket.
Matches, Farfetch and Net-A-Porter have luxury lovers sorted. Be it a brand new 16Arlington bag for nearly half the price or the perfect Nensi Dojaka New Year’s Eve look for 70 per cent off, there’s a designer deal to cash in on for every fervent fashionista.
Browse the best Boxing Day sales for the crème de la crème of clothing deals below.
Shop now
AllSaints Dren Leather Contrast Biker Jacket
Was: £359
Buy now £172.00, AllSaints
Vivienne Westwood Granny Frame Woven Purse
Was £240
Buy now £168.00, MyBag
Rixo Tully High Neck Top
Was £105
Buy now £50.00, Rixo
Ghost Aselia Satin Midi Dress
Was £145, now £84.50
Buy now £84.50, Ghost
Ganni Logo-Intarsia Wool-Blend Scarf
Was £175
Buy now £145.00, MyBag
Batsheva Wendy Ruched Holographic Lamé Mini Dress
Was £275, now £137.50
Buy now £137.50, Net-A-Porter
Jil Sander Black Clutch
Was £1520
Buy now £456.00, Matches
Sandro Toe-post Mules
Was £309, now £185.4
Buy now £185.40, Sandro
Versace Medusa-head 120 Metallic-leather Platform Mules
Was £790, now £316
Buy now £276.00, Matches
Omnes Rana Dress
Was £55, now £27
Buy now £27.00, Omnes
See by Chloé Saddie Leather Satchel Bag
Was £395, now £237
Buy now £237.00, Coggles
16Arlington Suki small crystal-embellished satin tote
Was £550. now £165
Buy now £165.00, Net-A-Porter
Nasty Gal Satin Strapless Tailored Jumpsuit
Was: £109
Buy now £20.00, Nasty Gal
Nensi Dojaka Keyhole Slit-hem Chiffon Sleeveless Dress
Was £1065, now £319
Buy now £319.00, Matches
Clothing
Abercrombie & Fitch - 40 per cent off
AllSaints - 60 per cent off everything
ASOS - up to 70 per cent off
Aspiga - 50 per cent off selected items
Baukjen - up to 60 per cent off
Bimba Y Lola - up to 60 per cent off
Boohoo - up to 90 per cent off
Boux Avenue - up to 50 per cent off
Desigual -up to 50 per cent off
DuoBoots - up to 50 per cent off
Fiorelli - up to 70 per cent off
Fiorucci - up to 70 per cent off
Free People - extra 40 per cent off sale items
Ghost - up to 60 per cent off
Hollister - 50 per cent off
House of Sunny - 20 per cent off
H&M - up to 50 per cent off
The Hut - up to 50 per cent off
Jigsaw - up to 50 per cent off
Joanie - up to 60 per cent off
Massimo Dutti - up to 55 per cent off
Mint Velvet - up to 50 per cent off
Monsoon- up to 40 per cent off partywear
Nadine Merabi - up to 50 per cent off
Needle and Thread - 50 per cent off select products
New Look - up to 60 per cent off
OFFICE - up to 50 per cent off
PrettyLittleThing - up to 70 per cent off
Ragged Priest - up to 80 per cent off
River Island - up to 40 per cent off partywear
Sugarhill Brighton - up to 50 per cent off
Superdry - 50 per cent off
Urban Outfitters - up to 75 per cent off
Warehouse - up to 80 per cent off
Whistles - up to 50 per cent off
Wolf & Badger - up to 50 per cent off
Accessories
Anya Hindmarch - up to 50 per cent off
Coach - up to 40 per cent offGuess - up to 50 per cent off
Kate Spade - up to 50 per cent off
MyBag- up to 30 per cent off
Shoes
Camper - up to 40 per cent off
Clarks - up to 50 per cent off
DuoBoots - up to 50 per cent off
Dune - up to 50 per cent off
FitFlop - up to 40 per cent off
Hoka - up to 50 per cent off
Hunter- up to 50 per cent off
Penelope Chilvers - up to 50 per cent off
schuh - up to 70 per cent off
Activewear
BAM - 30 per cent off
P.E Nation - up to 60 per cent off
Sweaty Betty - 60 per cent off
TALA - up to 50 per cent off
