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AVNetwork
AVNetwork
Technology
AVNetwork Staff

Bar-Bill Tavern Takes Control of Massive Video Wall and Audio...Control4, That Is

Inside the bar at Bar-Bill Tavern.

The Bar-Bill Tavern is a family-owned restaurant in upstate New York. Though they are known for their wings and traditional beef on weck, the tavern provides quite the watching experience on game day. Seemingly every inch of wall space is occupied by a sizable TV, and there’s no shortage of speakers, either. Obviously, technology is integral to the atmosphere and success of this crowd-pleasing stomping ground, which is why the tavern turned to Control4 to seamlessly manage it all.  

Managing the AV across 10,000 square feet inside and 2,000 square feet outside via rudimentary handheld remotes was like performing a juggling act, a trick “only the owner of the restaurant had mastered,” said Leah Shul, account manager of systems integration firm Park Place Installations. The staff could never really get the hang of it, which left the music and video unattended and underutilized. Time and again, the owner was called to assist, racing between the three Bar-Bill Tavern locations at all hours to get the AV to cooperate. 

It was high time to simplify the system. The Park Place team tackled the AV issues at the Bar-Bill pubs in Clarence and East Aurora, NY, first, where they united control of multiple TVs and an audio system under the Control4 platform. The staff mastered the operation in no time, which made the sports viewing experience dramatically better for guests. 

[Content Creation for Everyone]

The next and last stop on Park Place’s tech-improvement tour was Bar-Bill’s Rochester location. It would be the most extensive upgrade of the three. The owner liked the Control4 solution so much, Park Place would follow through with another Control4 solution, integrating even more products than they had on the previous projects. 

“The Bar-Bill owner was ready to push the envelope a bit,” said Shul. After pre-wiring and swapping old TVs for new 4K models from SunBrite and Samsung, and consumer-grade speakers for high-performance alternatives from LAR and Episode, Park Place started the integration process. These 26 TVs, plus a massive 110-inch video wall, five zones of audio, Triad amps, Binary 4K Media-over-IP (MoIP) distribution system, and Hikivision surveillance cameras would all be seamlessly managed by the Control4 system. Commands issued by the staff via three Control4 touchpanels and data accessed by staff and guests via Wi-Fi travel quickly, reliably and securely over a new hardwired and wireless Araknis network. 

(Image credit: Snap One)

Park Place included a WattBox IP-controlled surge protector to mitigate system snafus. “Plus, via the Control4 system, the owner and our own AV experts can manage and monitor everything connected to the Control4 processor remotely. It’s the extra assurance a busy restaurant needs to stay fully operational at all times,” Shul said. 

Protection against human error was also guaranteed, per the Park Place plan and the seamless interoperability of the project’s many Snap One products. “This was huge for the owner, who was still a little skeptical about handing over complete control of the AV to his employees, based on past experiences,” Shul explains. 

Rather than leave things to chance, Park Place programmed the Control4 system to activate the AV systems automatically every business day at 10:50 a.m. From there, the staff can visit a Control4 touchpanel to select from one of several customized presets; for example, tapping Bills to play the Buffalo Bills game on every TV inside and outside on the patio. Via other presets users can control specific zones individually, like choosing to play music in the lobby and dining areas, while the patio and bar get game commentary.  

[Network-Enabled Efficiencies for Command and Control]

This simple, largely hands-off process of managing the environment at the three New York-based Bar-Bill taverns has freed up the owner’s time so much, he’s looking to expand into Florida. Will Park Place and Control4 be part of the business plan? “Given our success here, we’re certainly eager and well-prepped to deliver the same convenient management style,” said Shul. 

“Control4 is well positioned to be used in a wide variety of commercial applications," concluded Snap One commercial market senior director, Scott Normand. "Over the last few years as a result of direct feedback from integrators and partners, we’ve been intentional about releasing software features, such as MultiDisplay Manager, to enable more business applications. We're continuing to develop more enhancements for the commercial market and are excited to share new developments down the road." 

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