Ayr United are to launch a town centre pop-up shop in time for Christmas.
The Honest Men will take up residence in the town's Ayr Central shopping mall, kicking off this Saturday.
Club merchandise and stocking fillers will be on sale at the mobile retail unit, in place for a whole week in the town centre.
United chiefs have moved to snap up the slot and will launch to a fanfare this weekend.
Singing superfan Somerset Boab will perform from 1pm on Saturday with the ever-popular Pandamonium mascot booked for an appearance the following weekend.
United commercial boss, Martin Tocker, told the Ayrshire Post: "Having a presence in the town centre is something that myself and Graeme Mathie (managing director) have been talking about doing since we both came in a year ago.
"Christmas seemed like the perfect time to give it a go and we hope to see lots of faces - young and old - coming along to visit us during the week.
"Somerset Boab is going to kick us off in style with some live entertainment on Saturday and I'm sure there will be a real buzz about the shop all week.
"We'll have a good selection of our in-store range available for fans to come along and stock up on their Christmas gifts."
The pop-up shop will trade from 11am-5pm each day with late night opening until 6pm next Thursday and Friday.
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