Asda has unveiled a budget friendly meal plan that aims to help cash-strapped families who are grappling with the soaring cost of living.
The supermarket chain's new initiative promises to feed a family of four a range of seven healthy and nutritious evening meals throughout the week for under £20.
It comes just as families have been grappling with rising costs at the supermarket amidst rising inflation rates which have seen food prices soar to a 40-year high.
The meal plan is made up from the grocery chain's value Just Essentials range and it promises to help shoppers make their money go that bit further, while still enjoying the meals they love.
From sausage and mash to tuna and tomato pasta, the supermarket's Just Essentials ‘7 for £20’ plan is available online right now for shoppers to begin adding to their basket.
Sam Dickson, Acting Chief Customer Office at Asda, comments: "Our reputation for offering quality, low-cost food products means that we’re trusted by families and shoppers looking for good food on a budget.
"Following the successful launch of our Just Essentials range, our 7 meals for £20 plan goes one step further by offering recipe suggestions that can help customers create delicious, healthy meals for the whole family at a time when customers are looking for ways to make their shopping budgets work harder."
The Just Essentials budget meal plan has also went down well with shoppers on a budget Facebook group, with many praising itsaffordability and the supermarket for stepping up to help families out.
"Great ideas! Thank you for sharing!", raved one shopper.
"This is a brilliant idea ! From a skint-working-currently off sick due to surgery-single-mother-who wants to get 7 year old to try new foods… Thankyou to OP x", commented a second.
"Love how they have done this and broken down the meals into a list to add to your basket it’s easy enough someone telling you the meal but you have to hunt for the cheapest items … Asda have stepped up a lot in this living crisis", praised a third.
What is included in the Asda Just Essentials meal plan?
- Monday – Sausage and Mash
- Tuesday – Fish Biryani
- Wednesday – Fish Pie
- Thursday – Bacon and Pea Frittata
- Friday – Tuna and Tomato Pasta
- Saturday – Chicken Stew and Rice
- Sunday – Chicken Pasta
You can view the Asda Just Essentials meal plan and full recipe list on the supermarket's website.
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