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Tilly Alexander & Catherine Addison-Swan

Asda shoppers' 'dreams come true' as new 'Cake Shop' unveiled with donuts

Asda has unveiled a new addition to its stores that has gone down a storm among shoppers with a sweet tooth.

The supermarket has rolled out a ‘Cake Shop’ section dedicated to its own range of mouth-watering treats. Asda announced the news on Instagram, showing off one of its new Cake Shops that was stocked full of donuts.

Offering a range of tasty-looking toppings, the donuts in the shop are priced at £1 each, with mix and match boxes available with a box of six priced at just £4.50. And shoppers were quick to share their excitement at the news, MyLondon reports .

READ MORE: Supermarket Christmas saving deals explained - Tesco, Asda, Sainsbury's and more

Customers took to the comments section on the Instagram video to hail the new feature as a “dream come true” and “stepping the donut game up”. Another person added: “This is why I shop in Asda.”

Several shoppers drew comparisons with donut giant Krispy Kreme, which is also available in Asda and other supermarkets. But with a box of six mini Krispy Kreme donuts priced at £6.45, Asda’s version is a great alternative for customers on a budget.

However, some did question the name of the ‘Cake Shop’. “Why’s it not called a donut shop?” one shopper asked. Another added: “I’m so triggered by the name and yet not seeing a single cake.”

The supermarket also offers a mix and match three donuts for £2.75 deal. Asda urged customers to “head to your local store to shop” the sweet selection, although it has not yet been confirmed how many stores the Cake Shops will appear in.

Have you tried the donuts in Asda’s new Cake Shop? Let us know in the comments below.

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