Apple has recently made adjustments to its trade-in prices for select devices, with reductions ranging from $10 to $20. For instance, the iPhone 14 Pro Max trade-in value has been lowered to $620 from $630, the iPhone 14 Pro to $520 from $530, and the iPhone 14 Plus to $400 from $420. Similarly, the iPhone 11 now fetches $170, down from $200 in May, the iPhone 12 Pro Max is valued at $350, reduced from $370, and Samsung's Galaxy S22 Ultra is now priced at $235, down from $270.
On the other hand, Samsung is currently offering generous trade-in deals, especially with the launch of its new foldable phones, watches, and wearables. Samsung's trade-in valuations are notably higher than Apple's, with significant differences in prices. For instance, when purchasing the Galaxy Z Fold 6, Samsung values the iPhone 14 Pro Max at $900, compared to Apple's $620. The iPhone 11 is valued at $300 by Samsung, while Apple offers $170. The Galaxy S22 Ultra is priced at $650 by Samsung, significantly higher than Apple's $235 trade-in value.
It is important to note that Samsung's higher trade-in prices are applicable only for purchases of the Galaxy Z Fold 6 or Z Flip 6 until July 23rd. If customers opt for the Galaxy S24 Ultra instead, Apple's trade-in prices are more competitive in certain cases. For example, Samsung values the iPhone 14 Pro Max at $500, while Apple offers $620. Both companies are willing to pay $400 for the iPhone 14 Plus, and Samsung surpasses Apple's valuation for the iPhone 12 Pro Max by offering $400 compared to Apple's $350. The trade-in prices for the iPhone 12 and 13 are the same for both companies.
Overall, the trade-in price variations between Apple and Samsung highlight the different strategies employed by the two tech giants to attract customers. While Apple has slightly reduced its trade-in prices, Samsung is currently offering more lucrative deals, especially for its latest devices. Customers looking to upgrade their smartphones can take advantage of these trade-in offers before they expire.
