Adam King has teamed up with An Post to launch a new free postcard to celebrate St Patrick's Day.
They've come together to combine the heart-melting ‘Adams Virtual Hug’ with Ireland’s traditional Cead Mile Failte greeting and to send messages of love and friendship around the world for St Patrick’s Day.
From today, post offices across the island have been stocked up with more than 2.5 million of Adam's iconic 'Virtual Hug' postcards.
They carry either the message 'Barrog Duitse' or 'A Hug For You'
An Post say: "Customers of all ages are invited to pick up their FREE Cead Mile Hugs postcards in any post office, pop on the national or international stamps, and send love and greetings to family and friends anywhere in the world. "
On top of that, for every card that gets posted, An Post will make a donation to Temple Street Hospital (Children’s Health Foundation) and Cork University Hospital Charity, helping children from all across Ireland.
They've set a target of 100,000 cards being sent worldwide by March 17.
An Post have also reduced the price of gift packaging (boxes and bags) by 10% until March 30 . A special ‘Hug’ postmark will also feature on all mail over the coming weeks and a free postcard will be included with all orders from anpost.com/shop
An Post’s Chief Executive David McRedmond said “We are delighted to link up with Adam. He is an inspiration to us all as we encourage everyone to spread joy and love to wherever St Patrick’s day is celebrated. “
Adam King said: “I'm really happy that people will be able to share my hug all over the world. I can't wait to see all the places it goes!”. Adam's parents, Fiona and David, are thrilled with the partnership between their son and An Post.
David commented "We are so honoured that An Post is joining with Adam and our family to send love around the world. Adam has always said his virtual hug is for everyone. Thanks to this partnership, we hope people at home and abroad will feel a global sense of connection and kindness."