Alison Hammond looked incredible today as she showed off her sleek new hairdo.
The 47-year-old joined co-host Dermot O'Leary on This Morning today as she sported a glossy shoulder-length bob.
Dermot immediately clocked onto her new do as they welcomed viewers today, gushing: "The hair is looking absolutely spectacular!"
"I'm loving my hair," Alison said as she stroked the bob. "Thank you Michelle, who did my hair today. I'm immediately acting differently with this hair, I'm sorry guys."
Giving a hair flip, she continued: "You know when you have new hair..."
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Fans were equally enamoured with Alison's new look and flocked to Twitter to comment.
One wrote: "Alison looks gorgeous today."
While another commented: "Alison's hair looks nice today tbh #ThisMorning."
A third wrote: "Alison Hammond is looking particularly gorgeous this morning. #ThisMorning."
"Alison looks stunning today! #thismorning," another gushed.
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It comes after Alison was joined on the BAFTA red carpet with her son Aiden earlier this month.
The bubbly Brummie presenter wore her dark hair down in loose waves and appeared to be happier than ever as she gave photographers a twirl.
Meanwhile, Aiden looked very smart in an all-black jacquard detailed suit and studded loafers as he proudly posed beside his famous mum.
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Alison had received a nomination in the entertainment performance category, alongside the likes of Graham Norton and Joe Lycett, but sadly didn't win the accolade.
In March, Alison told her loyal followers she had been nominated for an award.
She wrote online: "I mean a @bafta Nomination was not the first thing I thought today was going to bring , I am absolutely BUZZING!
"Our worth should not be measured with awards and trophies, however I have felt how heavy a Bafta is and would really love it to keep my kitchen door open."
*This Morning airs weekdays at 10am on ITV