Two supermarkets are hosting Baby Events so mums and dads can make savings on essential items.
Budget grocer Aldi is bringing backs its annual Baby and Toddler Event this month.
Shoppers will be able to get their hands on Specialbuys that are only on sale for a limited amount of time.
The supermarket is selling items such as the Multiride Stroller (£139.99). Suitable from birth until 4-years-old, it features a fully reclining backrest and is adjustable with four different positions to ensure comfort and ease for all daytime strolls.
You can also buy the Pocket Snack Chair (£17.99). The lightweight and portable booster seat simply attaches to chairs with safety straps and features an adjustable and removable tray, perfect for little ones starting to explore food.
Everyday essentials such as wipes and nappies are also on offer. You can buy Mamia Extra Sensitive Baby Wipes (£5.29, box of 9) and award-winning Mamia Dry Fast Newborn Nappies (99p, pack of 22).
Aldi’s latest Baby Event is available throughout January and February.
Elsewhere, rival supermarket Morrisons has also launched a baby event.
Parents can enjoy up to 50% off essentials from leading brands, now until Sunday, February 6.
Pampers New Baby Nappies are down from £10 to £5, you can also buy the brand's Sensitive Wipes in a large multi box for £7, down from £10.
It comes with 12 packets, each one containing 52 wipes.
As well as this, you can also buy Huggies baby wipes in a multi box for the same price. These also contain the same amount of packs as the Pampers ones.
Elsewhere, designer baby brand Nuna also has some reductions.
The luxury brand has a strong celebrity following, with the likes of Serena Williams, Jessica Alba, the Kardashians and Beyonce and Jay Z all spotted with the brand's strollers and baby carriers.
Mamas and Papas has reduced some of the brand's items as part of its January sales, including the MYTI Caviar car seat, down from £325 to £275, making you a £50 saving.
The car seat lets little ones ride first with a harness and then as a belt-positioning booster.
You can also save up to £200 on strollers, including the DEMI Grow 4 Piece Pushchair Bundle Including Carrycot, Pipa Next & Base in Riveted, down from £1,320 to £1,120.
The Riveted Collection DEMI Grow bundle includes the DEMI Grow pushchair, carrycot, Pipa Next i-Size car seat and ISOFIX base, giving you everything you need for first adventures with your little one.
