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The Cincinnati Bengals went into their AFC divisional round matchup with the Bills thinking that the league saw them as an afterthought. A Chiefs-Bills AFC title game would have meant a neutral site game in Atlanta, but the Bengals were determined to spoil those plans for the NFL.
That, they did.
The Bengals controlled the whole game and went into a snowy Highmark Stadium with a kind of confidence that seemed to catch the Bills off guard. And nobody seemed to be more confident than quarterback Joe Burrow.
We saw how Burrow responded after the game with a sweet jab at the NFL. It was no different during the game as well.
"I'M HIM." – @JoeyB
Joe Shiesty's confidence is on another level. (via @NFLFilms, @insidetheNFL) pic.twitter.com/BlgaiOnQ1n
— NFL (@NFL) January 25, 2023
In the latest edition of Inside the NFL from NFL Films, we got to hear how a mic’d-up Burrow pumped up himself as the Bengals pulled away from the Bills. After his second touchdown pass of the game, Burrow went towards the sideline as Mike Hilton greeted him. Burrow shouted back, “I’m him!”
Update: Burrow didn’t remember saying it either.
"What does 'I'm HIM' mean?"
"Did I say that? 😅😅 Sometimes you blackout out there I dunno" – Joe Burrow pic.twitter.com/eaZR77ZrXP
— Faux Joey Brrr (@FauxJeaux) January 25, 2023
Still, Hilton loved that answer. Bengals fans also enjoyed hearing the personality that Burrow brings to the game.
This was how Twitter reacted
Inside the NFL was REAL good last night…for obvious reasons. #Bengals https://t.co/UBo8W4JiEt
— Lorenzo Sorice (@lorenzosorice) January 25, 2023
🔥🔥🔥 It’s something about this dude https://t.co/rxHLvEwP1S
— Toby Johnson (@Future020113SEC) January 25, 2023
FIRE ME UP HIMOTHY! https://t.co/6lOoMSrUsu
— donald ruehl (@LukeRuehl) January 25, 2023
😤😤😤😤
Confidence > Cockiness
Grounded + Results = Confidence https://t.co/xBsDZEsRWi— WLWT Meredith Stutz (@MeredithWLWT) January 25, 2023
Yes, yes you are… https://t.co/FHDMev1Ovl
— Bengals & Brews (@BengalsBrews) January 25, 2023
🗣 YOU HEARD HIM https://t.co/k6sk3f7LaS
— Jesus Alejandro G (@Bear_Cub15) January 25, 2023
Quotes about his cockiness and arrogance from haters, and teams on the couch incoming 🫡 https://t.co/VHQeIBF4Zc
— Tasha Wade 🌙 (@TashaRenae1_) January 25, 2023
I LOVE IT https://t.co/yYd2GgKikc
— Der German Tiger🐅🇩🇪 (@DerGermanTiger) January 25, 2023
as it should be https://t.co/zvTGGGNsse
— Jefe👎🏾 (@projectbaby215) January 25, 2023
He is HIM https://t.co/VUmiZxIEaV
— HIMofNY ☁️ (@iceeinveins) January 25, 2023
THIS LITERALLY HOW THIS TEAM MAKE ME FEEL!!!!!!!!!!!!! https://t.co/zkfhkm0Af6 pic.twitter.com/FsFC7uRsPx
— Who Dey 🐅 (@woosowittylike) January 25, 2023
Burrow talking to one of his teammates, getting hyped after scoring a TD, and people are in their feelings. You love to see it. https://t.co/VZedBU6Tks
— Tanner Clifton (@tanner_clifton) January 25, 2023
Burrow is good, and he knows it.