Growing plants for pollinators is a great way to support your local bees and butterflies. Plus, their aesthetic appeal is not to be overlooked – whether grown in pots or borders, these beauties add vibrant colour to your planting scheme.
Nectar-rich flowers can complement all sorts of garden trends. So, whether you prefer a neat and contemporary look or love the laid-back approach of rewilding, it's easy to incorporate them into your space. What's more, many are super low-maintenance, making them perfect for beginner gardeners.
To help you pick the best options for your garden, we chatted with the experts for advice. They share their top choices below, as well as practical tips on how to care for them.
8 pretty plants for pollinators – for growing in pots and borders
Plant these expert picks to bring more colour and life to your space – there's something to suit all types of gardens and styles.
1. Echinacea
Nigel Lawton, Dobbies’ plant buyer, recommends echinaceas as some of the best plants for pollinators. They have nectar-rich pollen and come in a variety of colours, including pink, red, orange and white, he says. "The large flower heads make a wonderful landing pad for many insects like butterflies, moths and bees.
"These bright blooms are perennial plants, flowering year on year, and couldn’t be easier to care for," he continues. "Echinacea plants thrive in a sunny location in the garden, and are ideal for both beds and containers."
Gardening expert Sarah Raven recommends the "Magnus Superior" variety, available from the Sarah Raven shop. It has giant, deep purple flowers, with an appearance similar to daisies, from the start of summer until autumn, she says. "Butterflies absolutely love them."
She notes that echinaceas do not like to be crowded, so should be given space. "Avoid planting in spots that are wet in winter," she adds. "You should cut back the stems as the blooms fade for the best chance of further flowering."
2. Cornflowers
Dr Emily Lambert of Seedball suggests cornflowers for a wildlife-friendly garden. "Cornflowers are an annual plant, that come in an array of gorgeous hues," she says. "Their rich scent and colour attract a variety of insects, bees and butterflies, as well as night-flying bugs like moths and lacewings."
These flowers are a particularly good pick if you're looking to recreate the wildflower garden trend. They can be sown directly outdoors in the spring, and thrive in sunny, well-drained soil. Deadheading will encourage more blooms.
Try sowing "Blue Diadem" cornflower seeds from Suttons – a deep-blue variety that makes pretty cut flowers.
3. Lavender
Nigel says, "Lavender is a very popular option when encouraging pollinators, adding a beautiful hue of lilac to the garden design and a sumptuous fragrance." It blooms for several weeks, he adds, providing a long-term food source from spring right through summer. He recommends growing this drought-tolerant plant in a sunny spot with well-drained soil.
Sarah advises cutting back the flower spikes in the autumn – "but do not cut into the woody stem. Make sure you do not overwater, as lavender dislikes having soggy roots," she adds.
In terms of which variety to choose, Sarah recommends Lavandula angustifolia "Hidcote", available from the Sarah Raven shop. It is the most floriferous of the compact lavenders, she says, and is incredibly reliable.
Try growing these alluring plants as part of a Mediterranean-inspired scheme.
4. Wild marjoram
Emily recommends wild marjoram, an aromatic perennial herb with clusters of rounded pink flowers, as one of the best plants for pollinators.
Sarah agrees: "It’s a native plant species and one of the richest sources of pollen and nectar for bees and butterflies. It’s long-flowering, drought-resistant, grows well in pots, and with its aromatic edible leaves, marjoram can be used in cooking as well.
"In early spring, before the plant starts to grow again, cut back the old flowering stems," she advises.
Try growing this beauty in a container on your patio or as part of a sunny herb garden border. Either way, it's a good addition to the quiet luxury garden trend.
You can buy wild marjoram from the Sarah Raven shop.
5. Rudbeckia
Eric Michels of CJ Wildlife suggests these cheery perennial plants for attracting pollinators to your garden.
They will grow in almost any soil conditions, reaching heights of around 60cm, he says. The bright yellow petals attract pollinators to the pollen-rich centres, and provide sturdy platforms for butterflies to land on, he adds.
"Throughout August and September, these majestic plants add a burst of colour to any garden, supplying sustenance for wildlife towards the end of the growing season."
A range of rudbeckias is available at Crocus.
6. Buddleia
Eric recommends buddleia, too, which is also known as the butterfly bush. It's a beautiful fragrant plant and a favourite nectar source with butterflies, hence its more commonly known name, he says.
The flowers come in a variety of vibrant colours including purple, pink and white, he says. However, to avoid it swamping your garden, he recommends regularly pruning buddleia and growing it in pots.
Sarah suggests the "Hot Raspberry" variety, available from the Sarah Raven shop. It has striking, hot pink flowers for up to four months at a stretch, she says. "This dwarf variety grows easily and is ideal as a patio specimen or as a feature plant in a small garden."
7. Alstroemeria
"Alstroemeria, or Peruvian lilies, produce clusters of vibrant flowers in shades of red, pink, purple, yellow and orange, often decorated with blotches, speckles and stripes," Nigel says. "Blooming throughout summer and early autumn, this is a great choice for the garden and is guaranteed to attract an array of pollinators with its high pollen count."
These perennials enjoy a warm, sheltered spot in the garden, he continues – a south-facing position in well-drained soil, next to a wall, will help them thrive.
To protect the plants from frost in the winter, add a layer of mulch to alstroemeria in borders, or move potted plants somewhere sheltered.
There's a colourful range of alstroemerias available to buy from Crocus.
8. Forget-me-nots
Forget-me-nots are a charming addition to a cottage garden. They're also good for pollinators, as Emily points out.
They have blue-grey petals and dazzling yellow centres which entice butterflies to land and sip on the nectar, she says. They flower early in the spring, making them a vital source of food for pollinators emerging from hibernation, she adds.
Forget-me-not seeds are available from Thompson & Morgan. They can be grown in either sunny or shady spots and will self-seed.
FAQs
What are the best shade plants for pollinators?
It's still possible to help local pollinators in a shady garden. As well as forget-me-nots, consider foxgloves with their impressive purple blooms, hostas, or aquilegia – a classic cottage garden plant.
What plants are good for moths?
Don't forget about moths, which are pollinators, too. Eric says, "By adding night-scented blooms to the flower beds, moths can tuck into a well-earned snack ahead of their nighttime adventures.
"Choose white or dull-coloured flowers to appeal best to them, with night-scented phlox, moonflowers and star jasmine being excellent choices.
"Not only do the moths feast on the flowers, but some plants will fill your garden with a fragrant aroma in the late afternoon sun," he adds.
Star jasmine also makes an effective privacy plant.
Looking for more ways to elevate your garden? Now could be a good time to consider an outdoor furniture update, so you can admire your new plants and their pollinating visitors in comfort and style.
