A £100m-turnover online gaming and technology retailer has been acquired by a private equity-backed group headquartered in Cheshire.
Warrington-based Tactus Group has snapped up Box for an undisclosed sum.
The Tamworth company was founded in 1996 by Mark Jordan and has more than 140 employees. It operates from a purpose built 120,000 sq ft logistics centre.
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Tactus is a consumer technology, gaming and computing company and is backed by Arete Capital Partners.
Scott Brenchley, CEO of Tactus Group, said: "Box is a strong addition to Tactus Group. With the global gaming space highly fragmented, it is important that we continue to invest in those brands that will fulfil our ambition of being the go-to destination for PC gamers and this acquisition takes us closer to that goal.
"Box provides the group with significant operational capability and a broader customer base as we expand the reach of our own brand products in the UK and overseas.
"Tactus continues to scale at pace, via both earnings-enhancing acquisitions and through robust organic growth, and we remain focused on leveraging our unique position within the gaming value chain to seize the opportunities ahead.
"I look forward to working with Mark and his team as we integrate the business into the wider group."
Mr Jordan, who serves as Box's managing director, added: "We have been growing our business through our high-quality product offering and loyal customer base since 1996.
"Joining Tactus Group, and its suite of leading technology brands and partners, is an exciting milestone in the Box journey.
"We look forward to adding to Tactus’ portfolio through our expert team, market knowledge and differentiated product offering."
