Springwatch presenter Michaela Strachan is the latest celeb accused of "mocking" Holly Willoughby by viewers.
Fans say they spotted her subtle dig at the This Morning star during the nature show.
On Monday, Holly addressed Phillip Schofield's exit from the ITV show after 21 years following his confession of an affair with a young male colleague.
She told viewers as she opened the show: "Right, deep breath. Firstly, are you ok? I hope so. It feels very strange indeed sitting here without Phil.
"I imagine that you might have been feeling a lot like I have – shaken, troubled, let down, worried for the wellbeing of people on all sides of what’s been going on and full of questions.
"You me and all of us at This Morning gave our love and support to someone who was not telling the truth, who acted in a way that they themselves felt that they had to resign from ITV and step down from a career that they loved. That is a lot to process."
And fans went on to draw a comparison between Holly's speech and Michaela's words on Springwatch.
Speaking to the camera, Michaela said: "Everyone was on the edge of their seats watching that, how is everyone feeling?
"There is a lot to process isn't there? Emotions are all over the place."
As she presented alongside Chris Packham, Michaela continued to narrate a clip of a fox stealing a blackbird chick from its nest.
And fans took to social media to talk about the subtle comparisons.
One wrote: "Did Michaela just do a Holly Willoughby with ‘How’s everyone feeling? It’s a lot to process’?"
Another penned: "Michela Strachan trolling Holly Willoughby on #springwatch was easily the highlight of today."
Another commented: "@BBCSpringwatch#michaela using the how you feeling, a lot to process analogy much better and much more relatable than #Holly#thismorning#foxgetsblackbird#fox#blackbird#circleoflife."
Another wrote: "Was @michaelastracha having a dig at Holly Willoughby with that "is everyone okay?" comment. I like to think she was #SpringWatch."
And Michaela is not the only celeb appearing to mock Holly, as Amanda Holden appeared to take a more obvious swipe at the This Morning star on her Instagram.
Showing off an all-white jumpsuit, Amanda asked to camera: "Hello! It is Tuesday, are you okay?"
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